Get recipients to open their mail: OE smarts
Let’s face it, your carefully crafted, smartly designed letter and [...]
8
07, 2019
1
07, 2019
Postcards: small but mighty
Listen up. I’m going to let you in on a [...]
8
05, 2019
Banks: Make digital marketing campaigns stronger with direct mail
Over the past ten years there’s been a shift from [...]
1
05, 2019
Nonprofit Marketing: Building Relationships
Asking donors to give to a nonprofit can be a [...]
18
03, 2019
Bank Mergers & Acquisitions: Communication
Mergers and acquisitions are so tricky. Depending on how you [...]
12
03, 2019
Year of the Pig, or Year of the Bank Merger? 2019
February 5 marked the Chinese New Year, and this is [...]
26
02, 2019
Get informed about Informed Delivery from USPS
USPS rolled out “Informed Delivery” as a handy service for [...]
18
02, 2019
Is your bank website easy for customers to understand?
The Financial Brand recently conducted a study on bank websites [...]
11
02, 2019
The DMA Response Rate Report Gives Direct Mail Two Thumbs Up!
Direct mail marketers, you might want to sit down for [...]
4
02, 2019
In living color: 2019
Every year Pantone chooses a color to set the tone [...]
